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Tuesday, November 22, 2005

Amazon Scores with "Upgrade" service

It isn't Google Print, or even Amazon Pages (pay-per-page).... it is better. Amazon Upgrade makes use of digital technology in a way that make sense. The Upgrade service will allow you to purchase (no specifics yet on how) the right to search within an entire book, but only after purchasing the hard copy from its site. This is a great way to incorporate the best of both worlds, and would most certainly BOOST online book sales. The question is... can you upgrade marketplace purchases? I am not sure, but I would bet not. (Link: CNet news column)