New College Book Buying Information
Today's issue of Shelf Awareness shared some new information from two separate studies.
- 91% of students living on-campus go online every day.
- Price or word of mouth recommendation encourage students to visit a website most.
- Students purchase about 16% of their textbooks online.
- When purchasing online 74% do it from an online store, 31% from the college bookstore's site, and 5% from a student-created site.